Terms & Conditions

Last updated: June 2026

1. Acceptance of Terms

By accessing or using Predictive Analytics Lab ("the Service"), you agree to be bound by these Terms and Conditions. If you do not agree, please do not use the Service.

2. Use of the Service

You agree to use the Service only for lawful purposes. You must not:

• Use the Service to send unsolicited bulk email (spam).
• Attempt to circumvent CAN-SPAM, GDPR, or other applicable email regulations.
• Harvest or scrape email addresses in violation of applicable law.
• Impersonate any person or entity or misrepresent your affiliation.

3. Account Responsibility

You are responsible for maintaining the confidentiality of your account credentials and for all activities that occur under your account.

4. Data and Privacy

Your use of the Service is subject to our Privacy Policy. We process data on your behalf as a data processor when you upload lead information.

5. Meta Lead Ads Integration

If you enable the Meta Lead Ads integration, you agree to the following additional terms:

• You are solely responsible for ensuring your use of Meta lead form data complies with Meta's Platform Terms, applicable data protection laws (including GDPR), and any consent obtained from leads at the point of form submission.
• You may only use lead data received through Meta for the purpose of following up with prospects who have voluntarily submitted their information through your Meta lead advertisement.
• You must not use Meta lead data for purposes beyond what was disclosed to the lead at the time of submission, including re-selling lead data or using it for unrelated marketing campaigns.
• You are responsible for honouring any data deletion requests from leads who submitted your Meta lead forms. We will assist in deleting data from our systems upon your request.
• Predictive Analytics Lab acts solely as a data processor for Meta lead data. You, as the organisation that collected the leads, are the data controller and bear full responsibility for lawful processing.

6. Intellectual Property

All rights, title, and interest in and to the Service (excluding your content) are and remain the property of Predictive Analytics Lab.

7. Limitation of Liability

To the fullest extent permitted by law, Predictive Analytics Lab shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of the Service.

8. Changes to Terms

We reserve the right to modify these Terms at any time. Continued use of the Service after changes constitutes acceptance of the new Terms.

9. Contact

If you have questions about these Terms, contact us at info@predictiveanalyticslab.co.ke.